About This Deal

COMCAST CORP acquired NBCUniversal (GE's remaining 49% equity interest) for approximately $16.7 billion for GE's 49% stake, plus approximately $1.4 billion for the 30 Rockefeller Plaza and CNBC headquarters properties, a transaction completed in March 2013, structured as all cash.

NBCUniversal (GE's remaining 49% equity interest) operates in NBCUniversal, is based in United States. Comcast announced it would acquire GE's entire remaining 49% common equity stake in the NBCUniversal joint venture for approximately $16.7 billion, taking NBCUniversal to 100% Comcast ownership. NBCUniversal also purchased from GE the properties used at 30 Rockefeller Plaza and CNBC's Englewood Cliffs, NJ headquarters for approximately $1.4 billion. The acquisition accelerated GE's exit ahead of a redemption period that would have begun in July 2014 and closed March 19, 2013.

Our decision to acquire GE's ownership is driven by our sense of optimism for the future prospects of NBCUniversal and our desire to capture future value that we hope to create for our shareholders.

Full ownership lets Comcast capture all of NBCUniversal's future value; financed with prepared balance-sheet steps. NBCUniversal

Deal Terms

Acquirer
COMCAST CORP
Target
NBCUniversal (GE's remaining 49% equity interest)
Value
Approximately $16.7 billion for GE's 49% stake, plus approximately $1.4 billion for the 30 Rockefeller Plaza and CNBC headquarters properties
Date
March 2013
Type
Full acquisition
Status
Ready

Transaction Details

Target HQ
United States
Segment
NBCUniversal
Structure
All cash
Announced
February 12, 2013
Closed
March 19, 2013
Synergies
Full ownership lets Comcast capture all of NBCUniversal's future value; financed with prepared balance-sheet steps.

In Their Words

This is an exciting day for Comcast as we have agreed to accelerate the purchase of NBCUniversal. Our decision to acquire GE's ownership is driven by our sense of optimism for the future prospects of NBCUniversal and our desire to capture future value that we hope to create for our shareholders.Brian L. Roberts, Chairman and CEO, Comcast Corporation

Advisors

Advisory firms were not disclosed for this transaction.

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Sources: Press release ↗ · SEC filing ↗ · Last updated June 20, 2026

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