About This Deal

1-800-FLOWERS.COM acquired Card Isle (e-commerce assets) for $3.6 million, a transaction completed in April 2024, structured as Asset purchase of certain assets of Card Isle, an e-commerce greeting card company.

Card Isle (e-commerce assets) operates in BloomNet, is based in United States. On April 3, 2024, 1-800-FLOWERS.COM completed its acquisition of certain assets of Card Isle, an e-commerce greeting card company, for $3.6 million in cash, expanding the company's presence in the greeting card category across its brands and providing digital and physical greeting cards to sister brands as well as independent florist and other wholesale customers. (Disclosed in the company's Form 10-K.)

Expanded the company's greeting-card capability across all brands and added a wholesale greeting-card offering through BloomNet.

Greeting-card capability serving sister brands and wholesale customers within the BloomNet segment.

Deal Terms

Acquirer
1-800-FLOWERS.COM
Target
Card Isle (e-commerce assets)
Value
$3.6 million
Date
April 2024
Type
Acquisition
Status
Ready

Transaction Details

Target HQ
United States
Segment
BloomNet
Structure
Asset purchase of certain assets of Card Isle, an e-commerce greeting card company
Closed
April 3, 2024

Advisors

Advisory firms were not disclosed for this transaction.

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Sources: Press release ↗ · Last updated June 26, 2026

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